Research Interests Economics of Information Systems
E-business strategies
Online Search and Advertising Decentralized online information
Contact
3370 Van Munching Hall
Department of Decision, Operations and Information Technologies
University of Maryland
College Park 20742
Email: vandana@umd.edu
DISSERTATION
Committee:
Dr. Siva Viswanathan (IS)
Dr. Henry Lucas (IS)
Dr. Ritu Agarwal (IS)
Dr. Jie Zhang (Marketing)
Dr. Ingmar Prucha (Economics)
Understanding Consumers’ Online Information Retrieval and Search: Implications for Firm Strategies